Live Project Training!

SEO Training

SEO (Search Engine Optimization) Search Engine Optimization is a technique that is promoting the website on search engines and ensuring to get relevant traffic & site rankings in major search engines - Google, Yahoo and Bing.

Skychipstepped ahead to bring expert knowledge and experience packaged together into a well-designed course content suiting the current industry needs. Our training program will gives you in-depth knowledge and offers you full learning and understanding of the topics in a highly interactive manner.

Duration: 6 Months Live Project: Yes
Trainer: 6-12 years of industry experience Implementation: 100% Practical
Certificate: Yes Interview Preparation: Yes
Placement 100% Assistance

SEO Introduction :

• Internet and Search Engine Basics

• Importance of Internet Marketing

• Types of Internet Marketing Methods

• Importance of Search Engines

• How the search engine works

• Page Rank Technology

• Google Web Masters Tools

Keywords Research and Analysis:

• Introduction to Keyword Research

• Types of Keywords

• Keyword Research Methodology

• Preparing a Keyword List for Project

• Localized Keywords Research

On-Page Optimization (Onsite):

• Basics of Website Designing / Development

• Essentials of good website designing

• HTML Basics for SEO

• Usability and User Experience in Website

• Importance of Domain Names and Value

• Domain Selection

• Website Structure and Navigation Menu Optimization

• Filename Optimization

• Title Tag Optimization

• Keywords

• Keywords Research in Various Search Engines

• Meta Tags

• Meta Tags Optimization

• Headers Optimization

• SEO Content Writing

• Page Speed Optimization Tool

• Anchor Links Optimization

• Internal Link Strategy

• Header and footer

• Creating an HTML and XML sitemaps

• URL Rewriting Techniques

• HTML Validation using W3C

• Google SEO Guidelines

• Google Page Rank

• Website Architecture

• Hosting Selection

• How the Search Engine works

• Heat map of Home page

• Creating sitemaps

• Image tag optimization

• Google webmaster tools

• Yahoo Feed Submission

Off Page Optimization:

• Submission to search engines

• Introduction to Offsite Optimization

• Local marketing based on locations

• Promoting Subsequent pages of the website

• Black Hat / White Hat / Grey Hat SEO

• Submission to Relevant Directories

• Linking Building Methodology

• Free Links / Paid Links

• Directory Submission

• Blog Submission

• Free Classifieds

• Forums

• Forum Signatures and Commenting

• Press Releases

• Video optimization

• How to promote home page

• Social Bookmarking

• Local Business Listing

• Classifieds Posting

• Using Blogs for SEO

• Blog Commenting

• Article Submissions

• Video Submissions

• Social Media Optimization Techniques (Basics)

• Tracking the Links and Page Rank

• Press Releases

Reports and Management

• Website Position Analysis in various search engines

• Introduction to Google Analytics in details

• Installing Google Analytics

• Basics of Google Analytics

• Visitors Reports

• Geographic Reports

• Traffic Sources Reports

• Keywords Reports

Why Choose Us?

We offer you latest technology with 6-12 years of industry experienced trainer with 100 % placement assistance.